Pop Queen Beyonce has been keeping the contents of her new material pretty much under-wraps of late, but today she debuted her new track Standing in the Sun for H&M, the clothes retailer that she has recently announced she will be the face of.
The star released a one and a half minute music video of the track where she is seen on a tropical Bahamas beach, gyrating in the sand and posing in clothing from the retailer's new line. The track is said to be featured on her forthcoming studio album and did appear on an early draft of the Mrs Carter World Tour setlist, but has since been cut.
According to a press release earlier in the year, H&M annouced that Standing in the Sun should be available to download some time in May, and follows the release of Grown Woman, which was used in a Pepsi commercial.
View the video here:
The Campaign:
Several pieces were featured in the video, here are a few of them below.
Although this is not announced in the H&M campaign press release, I loved this tie-dye two piece with cape attachments. I really hope it is featured in the line!
This black Aztec-inspired bodycon is seen at the end of Beyonce's music video, she looks every inch a goddess and I loved again how simple the piece was, but how the embellishments on the straps gave it a unique touch.
Producer, singer and judge on The Voice, is there anything Will.i.am can't do? 2013 seems like it is definitely going to be his year, as he is set to release his new album #WillPower, with some epic collaborations with Chris Brown, Miley Cyrus, Justin Bieber, Britney Spears and Nicole Scherzinger. With thumping beats, club anthems and pop hits, this collection of songs are going to be massive. Thumbs up to Will.i.am!
A subtle and calming beginning to the album, violins and trumpets make up the background to the introduction as Will.i.am tells 'don't forget to dream'.
2. Hello
Hello is repetitive with a bodacious tune, the sound of children chanting consumes sections of the tune. A feel-good song that denotes partying with friends and will be an unmistakeable summer anthem.
3. This is Love
Previously released single featuring Eva Simons.
4. Scream and Shout
This is the epic track that brought him to number one and features pop princess Britney Spears, , Hit Boy, Waka Flocka Flame, Lil Wayne & Diddy in an extra special remix.
The soft sound of Chris Brown's voice intertwined with synth sirens, unbelievable build ups and thumping beats, this is guaranteed to be a hit. I love the conclusion to the song too- Will speaks in an extra-terresterial-esque voice about the meaning of the words 'Lets Go'- brilliant!
6. Gettin' Dumb ft 2NE1
This song has everything you need. Pounding bass, a decent rap and an enthralling rhythmn. I can't get enough of this one.
7. Geekin'
Will.i.am gets his geek on in this song, as he takes centre stage with an addictive rap that includes some of his catchiest phrases and a random Intel slogan mid-way through.
8. Freshy ft Juicy J
This song is like a fresh injection of swag, I love the synth combination and as Will.i.am says, it certainly possesses 'fresh' and 'clean' lyrics.
9. #thatPOWER
Will.i.am definitely knows how to market himself well, and this single recently released features pop prince Justin Bieber. If you haven't heard it already, you will be hooked instantly!
Slowing down the tempo significantly, this tune is more of a ballad to begin with, but as is the producer and singer, he surprises us with his infectious beats and makes us want to party into the night!
11. The World is Crazy
An extremely relevant song to today's world, the producer and judge of The Voice talks about society, politics and the downfalls of the world in general.
12. Fall Down feat Miley Cyrus
Heavy on the feel-good, and extra heavy on the pop beat, this is infectious and will be released as a single on 19th of April, I can't wait!
13. Love Bullets ft. Skylar Grey
Reminiscent of This is Love, this song is still dominated by bass, but slower in tempo.
14. Far Away From Home ft. Nicole Scherzinger
Yet another top class collaboration for his album, this song is slightly easy on your now throbbing ears. The soft voice of Scherzinger and the pop beat make a perfect combination for a chart hit.
15. Ghetto Ghetto ft. Baby Kaely
Like The World Is Crazy, this song covers appropriate issues, primarly those to do with influences of the media on children.
16. Reach for The Stars
This one had its first play on Mars.. enough said.
17. Smile Mona Lisa
Stripped down,the guitars transport the listener to the mediterranean. Melodic genius, but who is Mona Lisa??
18. Bang Bang
Going in a completely different direction, Will.i.am combines banjos with a speak-easy and jazzy feel, then surprises our ears by encorporating a thumbing bass. Genius! The best end, to the best album.
I love all genres of music, but dance and house seem to be the types I keep going back to. Ministry of Sound have two amazing Youtube channels where they upload the latest remixes, and I find myself going back to their playlists time and time again. They recently released a yearly mix of the best Electro House, something I got incredibly excited about, so I decided to write about my favourites from their selection, and recommend some of my own choices. I can't promise that the songs won't cross genres, but either way, they are all amazing tunes. Feel free to recommend any of your own!
DJ Fresh feat. RaVaughn - The Feeling (Utah Saints Remix)
I love the Utah Saints and I was thrilled when I found out they had remixed this massive hit. The build-up is definitely my favourite part of this song and is six minutes of amazing music as you can feel the electro house pumping through your body.
Bingo Players feat. Far East Movement -- Get Up (Rattle) (Extended Mix)
I've loved this song for so long, and it's great that it made it's way to number one lately. The combination of gritty rap and thumping beat makes this house hit infectious. The music video is highly entertaining too and I dare you not to press repeat!
Avicii vs Lenny Kravitz - Superlove
I am so in love with Avicci's music and rather than pick his most popular song at the moment (I Could Be The One) I decided to go for this amazing tune that was released last year. Superlove combines the soft voice of Kravitz with a pounding and addictive beat- Avicii is a genius and I can't wait to see what he pulls off next.
Matrix & Futurebound- Magnetic Eyes (Ft. Baby Blue)
Crossing over to the realms of drum and bass, Magnetic Eyes impressed me so much. The music video may begin with cheesy origins, but the song blew me away so give it a listen, I promise you won't be disappointed.
Danny Dove feat. Susie Ledge -Goodbye (Club Mix)
Again, this song is less about electro house, but more about dance. There is a powerful build-up to the song and Goodbye lends itself to a euphoric feel and is reminiscent of the best elements of '90s dance.
Burns- Lies (Otto Knows Remix)
Many of you may recognise this tune as Lies used to be massively popular. For anyone fans of infectious build-ups and sleek music videos, give this a watch.
Tommy Trash & A-Trak - Tuna Melt
I love Tommy Trash and even though he has been around a while, I can tell this year is going to be his year. This one was released at the end of last year and is a corker.
Jessie ware - Night Light (Joe Goddard Remix)
A lot less hectic than the picks in my selection, Jessie Ware has a beautiful voice and this remix of her highly popular Night Light is brilliant.
Michael Woods ft. Ester Dean - We've Only Just Begun (R3hab & Zroq Remix)
Instead of opting for the original version of this song, take a listen to this remix. It has an amazing build-up and will definitely get you in the mood for a night out!
Rusko - Somebody To Love (Sigma Remix)
Rusko is amazing, and the Sigma remix is a lot better than the original. Despire being more drum and bass than electro house, I felt it had to be on my list.
This is it! The moment all of Beyonce's fans around the world have been waiting for. The eagerly anticipated release of her Pepsi commercial which sees her dancing next to several mirrors before talking a gulp of the fizzy drink.
(Flashback to her Crazy In Love video)
Several personas then reveal themselves in the mirror including Sasha Fierce, her Crazy in Love and Bootilicious personas amongst others. The mirrors then spectacularly smash. Is the background music a snippet of what is to come in terms of a new album?
(Beyonce dances with versions of herself)
(above: dramatic finish)
Watch the commercial here:
The day of release is fitting, as April 4th is the anniversary of her marriage to rapping superstar Jay-Z, and a connection to the name of her up coming tour,The Mrs Carter Show.
Queen B kept us excited yesterday when she released a measly six second video that gave a whole new meaning to the word 'teaser'. The video saw the sultry singer dressed in a netted black top with her Sasha Fierce metallic hand and an intense look in her eye.
The video came with the hashtag #BeyHereNow, a phrase which blew up social networking sites as people began to discuss what the hype could be leading to.
