Pop Queen Beyonce has been keeping the contents of her new material pretty much under-wraps of late, but today she debuted her new track Standing in the Sun for H&M, the clothes retailer that she has recently announced she will be the face of.
The star released a one and a half minute music video of the track where she is seen on a tropical Bahamas beach, gyrating in the sand and posing in clothing from the retailer's new line. The track is said to be featured on her forthcoming studio album and did appear on an early draft of the Mrs Carter World Tour setlist, but has since been cut.
According to a press release earlier in the year, H&M annouced that Standing in the Sun should be available to download some time in May, and follows the release of Grown Woman, which was used in a Pepsi commercial.
View the video here:
The Campaign:
Several pieces were featured in the video, here are a few of them below.
I love this black tassled bikini- it is simple, but elegant and will be available at the beginning of May, being sold for as little as six dollars.
Beyonce is seen posing in the sea with this gorgeous blue irridescent bodycon dress, this is defintiely a piece I will be buying!
Although this is not announced in the H&M campaign press release, I loved this tie-dye two piece with cape attachments. I really hope it is featured in the line!
This black Aztec-inspired bodycon is seen at the end of Beyonce's music video, she looks every inch a goddess and I loved again how simple the piece was, but how the embellishments on the straps gave it a unique touch.
The clothing will be available from 2nd May.
No comments:
Post a Comment